Know everything about HDFC Securities Franchise or Sub Broker here. HDFC Securities is one of the renowned names in the financial industry and was founded by Bharat Shah.

The brokerage house started its journey as a full-service broker in 2000. In these 23 years, the company went through many highs and lows to stand tall among its competitors.

HDFC Securities Franchise business model offers several perks to the franchisers, and that too at budget-friendly investment.

The company has already built a strong network of over 1,000 sub-brokers, helping broaden its clientele base.

Are you one of those who can’t afford hefty investment but is passionate about starting your sub-brokership franchise?

If yes, becoming an HDFC Securities Sub Broker is your best option. Read further to discover what it takes to be HDFC Securities’ sub-broker.

Type of Broker Full service Broker
Total Sub Brokers 1000+
Total Investment Rs.43,000 – Rs.58,000
Sub Brokers Commission 20% – 30%
Avg. Monthly Profit Approx. Rs.98,750
Breakeven Time 1 month
Payout Time 30 Days

HDFC Securities Franchise - Business Models

Sub Brokership


Partner Program


Refer and Earn


Why Start an HDFC Securities Franchise?

Consider delving into this section to learn the perks of starting an HDFC Securities franchise:

  • When owning the HDFC Securities Franchise, you will have unhindered control of business operations on behalf of the brokerage house over a specific area.
  • Registering in the sub-broker franchise model can enable you to earn a decent commission of 30% to 50%.
  • The broker ensures approximately Rs.98,750 monthly profits to its sub-brokers. Moreover, you can expect to earn this specific amount only after one month of making an upfront investment.
  • Talking about HDFC Securities sub-broker franchise cost, it’s the most affordable business model. There’s no need for you to pay a security deposit.
  • HDFC Securities ensures that the franchiser doesn’t face direct competition from the same company’s sub-brokers within the same area. Therefore, competition will not affect your earnings as a sub-broker.

HDFC Securities Sub Broker Commission

Revenue Sharing

30% - 50%

Per Client Acquisition


Not many know that working with HDFC Securities as its sub-brokers is a fantastic deal. You might wonder why is that.

HDFC Securities is one of the renowned Indian brokerage houses that enables its business partners to retain quite a decent revenue share without requiring much investment.

Talking about figures, the company pays its sub-brokers around 30% to 50% share of the revenue it makes from the clients that sub-brokers acquire.

Wait, HDFC Securities Sub Broker Commission share includes more! On bringing each new client to the brokerage house, you will receive Rs. 250 as client acquisition income.

HDFC Securities Franchise Cost or Investment

Security Deposit (One Time)

Zero Investment

Exchange Charges (One Time)


Office Expenses (Monthly)

Rs.40,000 - Rs.55,000

As discussed above, HDFC Securities offers one of the budget-friendly sub-broker franchise business models.

It’s because HDFC Securities Franchise Cost entails only two types of expenses- exchange charges and office expenses.

Yes, you heard it right! The company doesn’t ask its potential sub-brokers to pay a single penny as a security deposit fee. Moreover, the exchange charges and office expenses are also minimal.

You must pay exchange charges only once, which will be Rs.3,000. Now that you must have an official space to run the franchise, you will have to incur some expenses for smooth business operations.

So, the office expenses for each month can range from Rs.40,000 to Rs.55,000.

HDFC Securities Sub Broker Franchise Profits & Income

Check out HDFC Securities Franchise Profits & Income here.

Total Clients 550
Active Clients 175
Avg. Commission per Active Client 1580
Total Brokerage 2,76,500
Sub Broker’s Share (50%) 1,38,250
New Client Acquisition 50
Client Acquisition Income (Rs.250 per Client) 12,500
Sub Broker’s Income 1,50,750
Total Expenses 52,000
Sub Broker’s Net Profit 98,750
Net Profit Margin 34%

Looking at the above-given table, you can easily understand the potential HDFC Securities Sub Broker Profits.

However, for better understanding, we have broken down the expected sub-broker franchise income and profit as follows:

Suppose you add 550 clients to the company’s customer base and 175 actively traded and invested in the stock market under your assistance.

With HDFC Securities remunerating an average commission of Rs.1,580 on each active client, the total brokerage will amount to Rs.2,76,500.

Since the firm offers 505 of total brokerage to its authorized person, your share will be Rs.1,38,250.

Furthermore, let’s think you brought 50 more new customers for the company and thus earned Rs.12,500 (Rs. 250 on acquiring each client).

So, now the sub-broker’s income will increase to Rs.1,50,750. You can only calculate the accurate profit by accounting for your monthly office expenses of Rs.52,000.

Finally, the sub-broker’s net profit will amount to Rs.98,750. Thus, your net profit margin will be 34%.

HDFC Securities Sub Brokership Offers

Commission above 50%


Zero Investment


Free Advisory


Free Delivery Trading


Flat Brokerage Charges


1st Month Free Brokerage


Zero Brokerage on Loss Making Trades


HDFC Securities offers a reasonably decent sub-broker franchise model without much investment.

Now that the company only secures a little money as an investment, you can’t expect to avail of extraordinary HDFC Securities Franchise Offers.

Aside from free advisory service, you can’t avail of any other regular offers as the firm’s sub-broker.

Free Advisory offer is beneficial for the candidates that are new to the sub-brokership business. With professional guidance, you can easily carry out your business operations.

Heading to other offers, like zero investment, commission over 50%, or free delivery trading, are a big no from HDFC Securities.

In addition, there are no flat brokerage charges, meaning your brokerage charges can vary depending on trading volume.

Adding to your financial burden, you must pay brokerage even for the first month and loss-making trades.

HDFC Securities Authorized Person SWOT Analysis

This section will cover the strengths, weaknesses, opportunities, and threats related to HDFC Securities Authorized Person.


  • HDFC Securities works with over 1,000 sub-brokers, empowering it to reach a broader population and increase its clientele base.
  • The brokerage house asks for minimum investment from candidates aspiring to become sub-brokers.
  • As an authorized person, you can earn a decent commission of 30% to 50% with HDFC Securities.
  • The company has successfully secured a fantastic rating of 9.41 from industry experts.
  • It has a dedicated back-office platform designed to help sub-brokers manage their leads seamlessly.


  • HDFC Securities is behind other Indian brokerage houses as it doesn’t offer more than 50% commission.
  • Unlike competitors, HDFC Securities keeps the first month’s brokerage, adding to sub-brokers’ financial burden.
  • Moreover, it doesn’t relieve sub-brokers of brokerage on loss-making trades.


  • With an increasing percentage of the population looking forward to trading and investing in the stock market, there is a vast market for HDFC Securities’ sub-brokers.
  • Introducing educational webinars for candidates aspiring to work as sub-brokers can help the company widen its sub-broker network.
  • Adding foreign stocks to its product offerings, HDFC Securities can attract investors wanting to leverage international market rates and conditions.


  • RBI, SEBI, and the government are developing stringent financial market governing laws and regulations that could impact HDFC Securities’ operations.
  • Rising inflation and increasing job layoffs are significantly impacting trading and investment activities in the Indian economy.
  • Technology is advancing rapidly, and failure to keep up with technological upgrades can lead to losing clients to other tech-savvy competing brokerage houses.

HDFC Securities Franchise or Authorised Person Support

Dedicated RM Support


Dealer Training


Products Training


Acquisition Support




Advisory Support


Backoffice Support


Marketing Support


Although HDFC Securities lags in offering exclusive offers, the company provides exceptional support facilities.

Read further to learn what HDFC Securities AP Support can you access for smooth business operations:

The first exclusive offer we will discuss is dedicated relationship manager (RM) support, which is your ultimate weapon to establish solid relationships with your potential leads and clients.

Next, you can enroll for the product training workshops whenever HDFC Securities launches any new financial product or service to learn about the same.

Additionally, dealer training sessions are all you need to attend to become an expert dealer. Is acquiring new clients becoming challenging with an uncertain stock market?

No worries, acquisition support is there for your help. Little guidance from professionals on acquiring new clients can be of great help.

HDFC Securities delivers advisory support to ensure rational decision-making for the sub-broker franchise, and back-office support is available to complete back-office-related tasks and activities smoothly.

Finally, you are not alone burdened with marketing your business nearby. HDFC Securities has your back through top-notch marketing support.

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HDFC Securities Sub Broker Business - Office Requirement

Area in Sq. Ft.

150 - 200 sq.ft

No. of Employees

Atleast 1

Dealer Terminal


Mobile or Telephones


Call Recording


Laptops or Computers



Not mandatory


Not mandatory

Managers Cabin

Not mandatory

Like any other Indian brokerage house, HDFC Securities also mandates that its sub-brokers have a dedicated office to enter into franchise business contracts.

Moreover, the broker specifies the following requirements for the HDFC Securities Franchise office:

The area for your office must be between 150 and 200 square feet. In addition, you can only commence your business operations by hiring at least one employee.

Installing a dealer terminal is necessary to work efficiently as HDFC Securities’ dealer. Other mandatory office requirements include equipping the office with laptops and mobiles.

These devices are required to contact potential leads and clients and better assist them in online trading and investments.

Recording calls, installing CCTVs, and having a reception area and manager’s cabin, all these office requirements are optional.

HDFC Securities Sub Broker Dashboard Link

Web Platform

App Platform


Another plus point of starting the sub-broker franchise with HDFC Securities is accessing the technological support to streamline your business operations.

For instance, the HDFC Securities Sub Broker Dashboard is a user-friendly platform designed to help sub-brokers manage and assist their clients.

The company will create a unique account for its sub-brokers that can be accessed via the dashboard. To log in to the dashboard, you must have login details, including your user ID and password.

You can get your hands on login credentials after officially registering with HDFC Securities as its authorized person.

HDFC Securities dashboard for sub-brokers will help you track and manage clients’ activities and portfolios with the help of several features.

HDFC Securities Franchise Login

For HDFC Securities Franchise Login, you must enter a unique user ID, password, and given captcha.

But you might wonder how you can secure these login details. Whether you will be the only person who can access the account designated to you by HDFC Securities?

After officially becoming HDFC Securities’ authorized person, you can get sub-broker dashboard login details.

And yes, you will be the only person who can access the account designated to you by HDFC Securities.

So, head to the dashboard on the web platform by tapping the given dashboard link, fill in your login details, and click the enter button.

HDFC Securities Franchise Backoffice Platform - Features

Lead Addition Link


Manual Lead Addition


Lead Stage Info


Lead Info Backend Change


Lead Deletion


Brokerage Mapping


Manual Brokerage Change


Leads Report


Clients Activation Report


Clients Portfolio Report


Monthly Payout Report


HDFC Securities Sub Broker Backoffice platform can enable you to complete all your back-office operations and activities quickly and efficiently.

All you need to do is use the below-discussed features, and you will be done with behind-the-scenes work:

Having too many leads to record can take time and effort. But don’t worry; HDFC Securities’ back-office platform provides a lead addition link feature to help you add leads within a few clicks. If there are a low number of leads, you can also add them manually.

Get to know at what stage your lead is with the lead stage info feature and change the lead information with the lead info backend change feature.

Track your brokerage via brokerage mapping and change your brokerage manually with the manual brokerage change feature.

The list of back-office platform features continues! How can we forget about detailed reports?

HDFC Securities’ back-office platform provides access to detailed leads, client activation, client portfolio, and monthly payout reports, rendering you real-time updates.

HDFC Securities Sub Broker Review or Ratings by

Overall Rating

9.41 / 10


9.37 / 10


9.52 / 10


9.44 / 10


9.35 / 10


9.33 / 10

HDFC Securities Authorised Person - Products Offered









Mutual Fund




IPOs / FPOs / NCDs


Foreign Stocks

Not offered





HDFC Securities Franchise - Trading Platforms Offered

Trading App


Web Trading Platform


Trading Terminal


Algo Trading Platform


Robo Advisory Platform


Thematic Investment Platform


Foreign Stocks Investment Platform


Backoffice Platform


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How to Become a HDFC Securities Sub Broker? - Eligibility Criteria





Academic Qualification


Basic Computer Skills


Basic Communication Skills


NISM Certificate

Yes, compulsory

If you meet these discussed eligibility requirements, you can quickly Become HDFC Securities Sub Broker:

  • The first mandatory requirement that HDFC Securities states is about nationality and age. The brokerage house only accepts Indian candidates aged over 21 for the sub-broker franchise business model.
  • In addition, the company firmly believes graduation is necessary for its sub-brokers to run the sub-brokership franchise smoothly.
  • HDFC Securities looks for talented aspirants with basic computer and communication skills.
  • Having an NISM certification is another, yet the most crucial requirement for potential sub-brokers.

Only candidates complying with the HDFC Securities’ eligibility criteria are asked to submit the below-discussed documents.

HDFC Securities Sub Brokership - Documents Required by Individuals

Sub Broker Agreement


Identity Proof - Aadhaar


Address Proof - Aadhaar / Rental Agreement




Passport Size Photo


Bank Account Details


Bank Cancelled Cheque


HDFC Securities Franchise - Documents Required by Firms or Company

Sub Broker Agreement


Firm or Companies PAN


Firm or Companies TAN


Firm or Companies Incorporation Certificate


Firm or Companies Bank Details


Firm or Companies Cancelled Cheque


All Partners or Directors PAN


All Partners or Directors Aadhaar


All Partners or Directors Photo


HDFC Securities Franchise – Conclusion

HDFC Securities has been garnering customers in large numbers nationwide with the help of its 1,000+ sub-brokers.

Being a full-service Indian brokerage house backed by extensive experience of 23 years in the conventional banking sector and stock market industry gives the firm an edge over competing brokerage houses.

It makes the company the perfect match for the aspirants to start an HDFC Securities Franchise.

The brokerage house had made it possible for people with limited budgets to dream about owning their sub-brokership franchise.

Moreover, sub-brokers can retain quite a decent share of 30% to 50% of HDFC Securities’s revenue.

FAQs on HDFC Securities Authorised Person 

Here are various FAQs related to HDFC Securities Sub Brokership.

Does HDFC Securities have a Sub-Brokership Model?

Yes, HDFC Securities is a full-service brokerage house that allows aspirants to invest in the sub-brokership model to earn a lucrative commission.

How many franchisees does HDFC Securities have?

HDFC Securities owns 750+ franchise outlets across the nation.

What is the earning potential of HDFC Securities AP?

HDFC Securities enables its sub-brokers to earn a 30% to 50% commission and monthly profits of around Rs.98,750.

How can I Start an HDFC Securities Franchise?

If you meet the eligibility criteria specified by HDFC Securities, fill out the ‘Become a Sub-Broker’ form and expect their representatives to call for further application process.

Is HDFC Securities Franchise a Profitable Business?

Yes, HDFC Securities is a profitable business venture as you can retain the net profit at a margin of 34%.

Who are HDFC Securities Sub Brokers?

HDFC Securities’ sub-brokers can run the franchise to expand the company’s business by bringing in more clients.

What is HDFC Securities Franchise Cost?

The franchise cost specified by HDFC Securities entails exchange charges of Rs.3,000 and office expenses of Rs.45,000 to Rs.55,000.

How much is the HDFC Securities Sub Broker Commission?

The commission share for HDFC Securities’ sub-brokers varies from 30% to 50%, depending on their performance.

Does HDFC Securities AP get back-office access?

Yes, as the HDFC Securities authorized person, you will get the back-office access.

Is HDFC Securities Demat Account necessary to become a Sub Broker?

You must open a Demat Account with HDFC Securities to become a sub-broker.


Customer ratings and reviews of HDFC Securities Sub Broker

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