ICICI Direct Sub Broker or Franchise – Cost, Commission, Profits, Support & more

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ICICI Direct, one of the subsidiaries in the ICICI group of companies, has an identity of its own. As a full-service broker, ICICI Direct employs more than 2500 APs.

The commission offered to them ranges from 60% to 70%. The company provides users with partner programs, Sub Brokers, and refer & earn business models.

The ICICI Direct AP Program offers its Sub Brokers a complete deck of investment products. Their backoffice system is full-fledged, offering exclusive features for the Sub Brokers to function effectively.

This article will describe the commission structure, office requirements, SWOT analysis, etc, for ICICI Direct Franchise. Have a look.

Why Start an ICICI Direct Franchise?

The ICICI Direct franchise is among the best franchises in the Sub Broker category. Here are some of the key reasons that you need to know why they are one of the best franchises to opt for in the industry:

• The commission offered by the ICICI Direct franchise ranges from 60% to 70%. Apart from commission, the Sub Broker can earn income from acquiring clients. ICICI Direct offers Rs.200 for every client onboarded by the Sub Broker.
• To become a Sub Broker with an ICICI Direct franchise, an individual must invest Rs. 1,15,000 to Rs. 1,65,000. On average, every Sub Broker earns about Rs.1,17,400 every month.
• The payout time is 30 days, suitable for the sub-brokers. As they can receive their earnings within a month.

The one deciding factor for all the Sub Brokers is the commission offered. The ICICI Direct allows all the Sub Brokers to earn money via two modes.

One of them is the revenue-sharing model, which ranges from 60% to 70%. Also, they provide a commission per client acquisition of Rs. 200.

The commission structure offered by ICICI Direct is one of the best and allows the Sub Brokers to earn money to live at their best.

The revenue sharing percentage is one of the best with the ICICI Direct. Join them to use the ICICI Direct commission system and earn a decent monthly income.

The ICICI Direct Franchise Cost ranges from Rs. 75,000 to Rs. 1,00,000 for a one-time fee. Although the exchange fee is nil, the time fee is huge for beginners.

You can negotiate with the broker during onboarding to keep it as low as possible, so you can start earning profits as soon as possible.

The monthly expenses for working with ICICI Direct range from Rs. 40,000 to Rs. 65,000. Keep your office expenses as low as possible to optimise your monthly earnings.

If you are starting your career in the finance industry, you will likely find setup fees relatively high.

But it’s appropriate according to the services and commissions the broker offers. The Sub Brokers can start earning Rs.1,17,400 from the first month itself.

ICICI Direct Sub Broker Franchise Profits & Income

Check out ICICI Direct Franchise Profits & Income here.

The ICICI Direct Sub Broker franchise profit or income can be calculated using a hypothetical example. Suppose the total number of clients you have is 600, of which only 180 are active.

These active clients invest Rs. 1,550 each, so the total investment will be Rs. 2,79,000. The Sub Broker’s share, i.e., 60%, will bring their earnings to Rs. 1,67,400.

The second mode of earning is for client acquisition. Suppose there are about 50 clients that were acquired this month.

Then their monthly earnings will be Rs. 10,000. Now, the Sub Broker’s total revenue will be Rs. 1,77,400.

It would help if you deducted the daily office expenses of Rs. 60,000 from the net profit calculation. The net profit will be Rs. 1,17,400 after deducting office expenses, and the net profit margin will be 41%.

Joining ICICI Direct can be one of your life’s best decisions, as it is considered one of the best sub broker franchise in India.

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Before you move with ICICI Direct, you’ll need to know about their offers. They offer a commission of over 50% to all sub-brokers.

Sub-brokers joining ICICI Direct must invest a certain amount; they cannot start working unless they do so.

They offer free advice but do not provide free delivery trading. They offer flat brokerage charges but never offer zero brokerage, even on loss-making trades.

Please review the ICICI Direct franchise offers listed above before you start working with them.

ICICI Direct Authorised Person SWOT Analysis

The SWOT analysis is one of the vital sections of this article. It states the strengths, weaknesses, opportunities and threats for the ICICI Direct Authorised Person. Let’s look.

Strengths

• As part of the ICICI group of companies, ICICI Direct is a trusted name in the financial industry.
• ICICI Direct have one of the best support systems for the Sub Broker to guide every step. This helps the Sub Brokers to keep up their motivation level and move ahead.
• ICICI Direct also offers a wide range of products, including loans, derivatives, equity, commodities, currency, insurance, and mutual funds.
• The commission rate of 60%-70% allows more and more Sub Brokers to reach out to them daily and enrol themselves. The commission rates with ICICI Direct are among the best in the finance industry.
• ICICI Direct often offers training programs and ongoing support for Sub Brokers. This ensures that individuals have the necessary knowledge and skills to navigate the financial markets and provide practical guidance to clients.

Weakness

• Huge setup fees of Rs. 65,000 to Rs. 1,00,000 are required to start working with ICICI Direct.
• The break-even time for ICICI Direct is three months, whereas it is usually a month for the other companies.
• ICICI Direct Sub Broker services do not provide trading options for foreign stocks. However, investors seeking exposure to international markets can explore alternative platforms offering diverse foreign stock trading opportunities.

Opportunities

• ICICI Direct should expand its marketing opportunities in many remote areas to educate more people about its products and features. It will allow more and more people to reach out to ICICI Direct and join them.
• The company can include a thematic investment platform in its deck, enabling investors to start their trading journey with ICICI Direct.
• ICICI Direct typically provides advanced trading platforms and technological tools. Sub Brokers can leverage these tools to offer clients a seamless and efficient trading experience, enhancing customer satisfaction.

Threats

• The volatile Indian stock market discourages many investors from investing for the long term.
• The financial services industry is highly competitive. Sub Brokers may need help attracting and retaining clients, especially when competing with established financial firms.
• Economic downturns or recessions can negatively impact investment portfolios. It adversely affects the sentiment of potential and existing clients, who begin to lose trust in their advisors.

The support provided by ICICI Direct is immense. They provide dedicated RM support so that Sub Brokers can reach them directly for any issue.

They do conduct specialised training for dealers and products. These training sessions are crucial for Sub Brokers to learn about the products they sell and the Sub Broker code of conduct.

The ICICI Direct also provides dedicated advisory, marketing and backoffice support to all Sub Brokers. It helps them connect with the company and avail of all its support services.

ICICI Direct authorised person support features also organises webinars occasionally to motivate their sub-brokers.

The company offers excellent support services to its appointed sub-brokers, enabling them to work efficiently.

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The ICICI Direct franchise has some basic office requirements to follow. They have clear guidelines that every Sub Broker needs to adhere to in their daily office work.

The area required to open an office with the ICICI Direct Sub Broker is about 200-300 sq ft. At least two employees are required to work with the ICICI Direct Sub Brokers.

Having a dedicated dealer terminal, laptop, and mobile phone is compulsory. On the other hand, CCTV, call recording, manager cabin, and reception areas are optional.

If you have them, that would be good, but per ICICI Direct guidelines, they are not mandatory. Choosing a good location for your office is essential so that clients can easily reach you.

The ICICI Direct Sub Broker dashboard link allows them to contact the account whenever required.

The dashboard enables Sub Brokers to access their accounts and periodically check their performance.

The dashboard link can be accessed from any remote location at any time. Save the dashboard link with you so you can access it anytime.

ICICI Direct Franchise Login

The ICICI Direct franchise login is straightforward. Sub Brokers can log in to the dashboard using the details provided in the confirmation email.

After entering your details, you can log in to your dashboard and explore the available options. The login procedure will help you view your performance for the selected period.

The ICICI Direct franchise login details are confidential, and the Sub Brokers cannot share them with anyone.

Being one of the finest brokers, ICICI Direct offers the best features to all sub-brokers. They allow sub-brokers to manually add leads to the platforms.

The company provides all the essential information about the tips to the Sub Brokers. The Sub Brokers can work on the charges and change the data if required.

They can even delete leads if they are of no use. The company allows the Sub Brokers to generate leads reports, client activation reports, monthly payout reports and client portfolio reports.

These reports are essential for the Sub Brokers as they will enable them to assess their performance every month.

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As a Sub Broker applicant, you should know the ICICI Direct eligibility criteria. Below, I’m sharing the eligibility criteria to become an ICICI Direct Sub Broker.

• The minimum age requirement for a Sub Broker with ICICI Direct is 18 years or above.
• The applicant should be an Indian citizen and have completed their graduation.
• They should know how to operate computers and communicate well with their clients and peers.
• They should have appeared and passed the NISM exam.

The eligibility criteria listed above must be met to apply for the Sub Brokership program. Further, the applicant must click the “Become a Sub Broker” tab at the bottom of the page.

A form will appear; fill it out and submit it. An executive from the company will call and guide you further for the docuemnst submission.

Individuals must submit proof of ID, bank information, and the Sub Broker contract. Submitting the documents will take little time for the company to onboard the sub-broker.

The applicant will receive the confirmation email along with the desired details. To become an ICICI Direct Sub Broker, follow the guidelines mentioned above.

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ICICI Direct Franchise – Conclusion

The ICICI Direct franchise is one of the best institutions if you are looking forward to excelling in the finance industry.

The broker offers top-tier back-office and support services for its brokers. They provide excellent commission percentages and motivate more Sub Brokers to join them to expand their network further.

As per the Finec, the broker has received more than 9 ratings across all parameters. ICICI Direct allows every broker to earn more than Rs. 1,17,400 per month.

You can also be part of a great institution and become financially independent today.

FAQs on ICICI Direct Authorised Person

Here is the list of FAQs related to ICICI Direct Sub Brokership.

Does ICICI Direct have a Sub Broker model?

ICICI Direct offers a great sub-broker model for individuals passionate about working in finance.

How many franchises does ICICI Direct have?

ICICI Direct has more than 2500 franchises today.

What is the earning potential of ICICI Direct AP?

On average, every Sub Broker earns 1,17,400 INR monthly with ICICI Direct.

How can I start an ICICI Direct Franchise?

To start working with the ICICI Direct franchise, you need to look at the eligibility criteria of ICICI Direct.

Once you go through it, you can submit the relevant document to the brokers after having a detailed discussion with their executives.

Is ICICI Direct Franchise a Profitable Business?

Yes, opting for the ICICI Direct franchise is a profitable business for the Sub Brokers.

Who is an ICICI Direct Sub Broker?

The ICICI Sub Brokers enrol with the company, sell their products and services to their client base, and earn commissions.

What is the ICICI Direct Franchise Cost?

The ICICI franchise can cost you between Rs. 1,15,000 and Rs. 1,65,000.

How much is the ICICI Direct Sub Broker Commission?

The ICICI Direct Sub Broker offers a commission rate of 60% to 70%. It is one of the best in the industry.

Does ICICI Direct AP get back-office access?

The back office platform for ICICI Direct is equipped with all the facilities required by the Sub Broker to work efficiently. You can access them and ensure you use them all to build your client base.

Is an ICICI Direct Demat Account necessary to become a Sub Broker?

Having a demat account is the primary condition for the Sub Broker.