The Alice Blue Partner Program is one of the elite programs for agents who want to make their career in the finance industry.

Alice Blue is the discount broker and has more than a thousand agents registered with them.

The discount broker works on the revenue sharing model and offers their agents about 30% to 40% commission.

This broker provides three types of business, i.e. partner program, sub-brokership and refer & earn. In this article, we will learn about the Alice Blue Affiliate Program.

Type of Broker Discount Broker
Total Partners 1000+
Total Investment Zero – Rs.30,000
Partners Commission 30% – 40%
Avg. Monthly Profit Approx. Rs.63,200
Breakeven Time Within 1 month
Payout Time 30 days

Alice Blue Partner Program - Types of Business

Partner Program


Sub Brokership

Yes, Limited

Refer and Earn


Why partner with Alice Blue?

Alice Blue, a brand name, belongs to the league of major players offering partner programs to agents. To work with Alice Blue, you need to know why you should partner with Alice Blue:

  • The brokerage house allows every agent to earn about 63,200 INR on average monthly. The net profit is excellent as the agents do not need to spend anything upfront; they must pay for office expenses.
  • The company has more than 1000 brokers working with them. It reflects that Alice Blue is trustworthy; people like working with them and marketing their products and services.
  • Alice Blue offers many products to the agents, like equity, commodity, mutual funds, IPOs, etc. The agents sell these products further to their clients and earn commissions.
  • Onboarding procedure with Alice Blue is quite streamlined. The agent does not need to stress about the confirmation emails as the customer desk is here to reply to all their queries.

Alice Blue Affiliate Cost or Investment

Security Deposit (One Time)


Exchange Charges (One Time)


Office Expenses (Monthly)

Zero - Rs.30,000

To know about the Alice Blue affiliate cost or investment, the agent does not need to pay any upfront cost. Also, they do not need to pay any exchange fees.

The office expenses range from zero to 30,000 INR and must be incurred monthly. The office expenses can be zero if the agent has its own office and is already operational.

Try to keep the office expenses as minimal as possible, as it will help increase the agent’s net profits. Alice Blue’s affiliate cost is affordable for everyone.

The Alice Blue partner program is easy to use if you want to enter the financial industry.

Alice Blue Partner Commission

Revenue Sharing

30% - 40%

Per Client Acquisition


Every agent is very keen to know about the commission rate offered by Alice Blue. For revenue sharing, the commission rate offered is 30-40%.

Also, the broker offers a commission for acquiring every client, which is 300 INR. The Alice Blue Partner Commission structure provides one of the best rates in the industry.

If you are looking for rewards for every sale you make, Alice Blue will be your first choice.

Alice Blue Partner Profits or Income

Check out Profits & Expenses forecast of Alice Blue Affiliate Program.

Total Clients 680
Active Clients 200
Avg. Commission per Client 890
Total Brokerage 1,78,000
Partner’s Share (40%) 71,200
New Client Acquisition 40
Client Acquisition Income 12,000
Partner’s Income 83,200
Total Expenses 20,000
Partner’s Net Profit 63,200
Net Profit Margin 36%

To know about the Alice Blue partner’s profits or income, we can take a hypothetical situation to understand it in detail.

If an agent has about 680 clients, about 200 are active. The average commission earned from every active agent is about 890, totalling 1,78,000 INR.

If the partner’s share commission is 40%, the total commission earned is 71,200 INR. The client acquisition is 40 for this month.

The income earned from client acquisition is about 300 INR for every client. The commission earned from this source is 12,000 INR.

The total commission earned is approximately 83,200 INR. After deducting the total office expenses of 20,000 INR, the partner makes a net profit of 63,200 INR. Also, the net profit margin is 36%.

Alice Blue Partner Offers

Commission above 30%


Zero Investment


Free Advisory


Free Delivery Trading


Flat Brokerage Charges


1st Month Free Brokerage


Zero Brokerage on Loss Making Trades


The Alice Blue agent offers are excellent, as the broker handles everything for them. Here is some quick information about Alice Blue’s offerings: the commission is above 30% for all agents.

No one can work with them with zero investment. Brokerage House provides free delivery trading, but advisory support is unavailable without paying anything.

Even if you are making a loss, you must pay the brokerage. Beware before you invest in Alice Blue.

Alice Blue Associate Program SWOT Analysis

The SWOT analysis will help the agents in making the right decisions. The detailed Alice Blue Partner Program SWOT analysis is described below.


  • No upfront fees had to be paid to the broker. Only the office expenses need to be considered.
  • They work on a revenue revenue-sharing model, i.e. 30%-50%, one of the best in the industry. The agents can also earn through new client acquisition, which is 300 INR for every client.
  • Alice Blue’s break-even time is less than a month. You can start making profits within a month of joining the program.
  • The company provides product training and advisory support to the agents. The facility is quite helpful for new joinees as they make them aware of the industry trends.
  • The backoffice features of Alice Blue are unique and help the agents work full-fledgedly from their first day.


  • Limited client acquisition support is provided.
  • They must add many essential products to their deck, including PMS, Currency, foreign stocks, etc.
  • They need to add the thematic investment platform to their dashboard.


  • Marketing support should be provided.
  • Conduct webinars periodically to inspire motivation in the partners.
  • Client portfolio reports should be provided for a detailed performance evaluation.


  • Brokerage House faces fierce competition from big brand names.
  • People are scared to invest due to the challenge posed by stock market volatility.
  • An economic downturn has the potential to cause lasting damage to the growth of financial markets and their operations within the industry.

Alice Blue Affiliate Program - Support

Acquisition Support

Yes, Limited

Products Training




Advisory Support


Backoffice Support


Marketing Support


To function correctly, the partners need full-fledged support from the company. Alice Blue ensures all partners receive it without any doubt.

The organization provides acquisition support to the partners, but it will be limited.

They conduct product training from time to time, although currently, they do not have any provisions for webinars. The company provides the back office and advisory support.

But do know they need to help the partners with marketing support. The partners need to market their services on their own.

Check out Business Opportunities with Similar Brands

Alice Blue Partner Program - Office Requirement

Area in Sq. Ft.

None - WFH

No. of Employees

Atleast 2 (Optional)

Dealer Terminal


Mobile or Telephones


Call Recording


Laptops or Computers



Not mandatory


Not mandatory

Managers Cabin

Not mandatory

Having an office is the primary requirement for the partner. The organization has also defined how the office space should be maintained with them.

The best thing about Alice Blue is they do not state any requirement for a physical office; as per them, the partners can work from home.

Having a physical office is optional. Partners can have at least two employees to help find and onboard clients. But it is optional.

The partner can work on his own, too. Keeping up with the computers, mobiles, and dealer terminals is mandatory.

A partner can choose to have call recording, CCTV, reception, and a manager’s cabin if they believe these elements are essential for proper functioning, even though they are not mandatory.

The office’s mandatory requirements should be met without any doubt.

Alice Blue Partner Dashboard Link

Web Platform

App Platform


The partner receives the Alice Blue dashboard in their confirmation email. When hitting a webpage, open the dashboard link and provide the login details.

The login tab should be clicked, then. The dashboard is in front of your eyes. You can explore many options for performance monitoring, product details, new training programs, etc.

The dashboard is essential for partners as they have all their work details on the platform.

Alice Blue Affiliate Login

All partners are also provided with th login feature. They can reach out to their login dashboard and check their performance.

They can log in through their system and explore the options mentioned on the platform.

The login credentials should be saved with the partner so they can look at the company products and the patient’s onboarding status.

Alice Blue’s login platform lets the partner connect directly with the company.

Alice Blue Associate Backoffice - Features

Lead Addition Link


Manual Lead Addition


Lead Stage Info


Lead Info Backend Change


Lead Deletion


Leads Report


Clients Activation Report


Clients Portfolio Report


Monthly Payout Report


The Alice Blue backoffice features list the features that every partner can avail from the organization. First, every partner can add leads to their dashboard by following the link.

They can also add leads manually to the dashboard. The lead history is also provided to the partner, and they are not allowed to delete any information.

Every partner can download leads reports, client activation reports and monthly payout reports. These reports benefit every partner as they are needed to evaluate their monthly performance.

The partner should download these reports to know where they could be improved.

Alice Blue Partner Desk

Call Support

080-35215000, 080-45490850

Email Support

All partners are provided with access to the Alice Blue partner desk. The partners can call these numbers, and they can even email.

The desk executive will get back to you as soon as possible and guide you as quickly as possible.

Alice Blue Remisier Review or Ratings by

Overall Rating

7.98 / 10


7.95 / 10


8.08 / 10


8.02 / 10


7.94 / 10


7.92 / 10

Alice Blue Associate Program - Products Offered








Not offered

Mutual Fund



Not offered

IPOs / FPOs / NCDs


Foreign Stocks

Not offered


Not offered


Not offered

Check out Business Opportunities with Similar Brands

Alice Blue Affiliate Program - Trading Platforms Offered

Trading App


Web Trading Platform


Trading Terminal


Algo Trading Platform


Robo Advisory Platform


Thematic Investment Platform


Foreign Stocks Investment Platform


Backoffice Platfrom


How to Become a Alice Blue Partner? - Eligibility Criteria





Academic Qualification


NISM Certificate

Yes, Compulsory

To become an Alice Blue partner, the individual must know their eligibility criteria. Have a look:

  • Every applicant should be 21 years old.
  • NISM certification is a must to be a partner. Make sure that you have qualified for it.
  • Applicants should be Indian citizens and have passed graduation to start their career with Alice Blue as a partner.

If you are eligible, then you can hit the tab that says “become a partner” and  a form will open. Please fill it out and submit it. Company executives will give you a call and brief you about the procedure.

You will need to submit list of documents in order to become a partner.

To start working with the organization, every partner must submit the agreement, address proof, bank account details, PAN card, cancelled cheque, etc.

A confirmation with the login details is sent in to initiate working as a partner.

Alice Blue Dealership - Documents Required

Partner Agreement


Identity Proof - Aadhaar


Address Proof - Aadhaar / Rental Agreement




Passport Size Photo


Bank Account Details


Bank Cancelled Cheque


Alice Blue Affiliate Program – Conclusion

The Alice Blue affiliate program allows individuals to earn decent monthly money. They have received more than 7 rating in all the sections from Finec.

Their commission structure is fair for the partners, and their back office support is ready to help them whenever required.

The brokerage house has been in the industry for a long time and has more than a thousand agents working with them.

If you want to be financially independent, this is the right time to enroll with the Alice Blue partner program.

FAQs on Alice Blue Associate Business

Below are the FAQS related to the Alice Blue Partner program.

Does Alice Blue have a partner program?

Yes, Alice Blue offers a partner program to the people who sell their products and services in the market.

How many Associate Partners does Alice Blue have right now?

Right now, Alice Blue have more than 1000 partners working with them. Their marketing department is contacting new agents to join the brokerage house.

What is Alice Blue’s earning potential?

Alice Blue’s earning potential is 63,200 INR every month.

How can I become an Alice Blue Associate partner?

In this article, we have already stated the eligibility criteria for Alice Blue to be a partner with them. You can read the eligibility criteria and apply for the Alice Blue partner program.

Who are the Alice Blue Agents?

The Alice Blue agents are the people who are working with the company as partners. They can sell the company’s products and services and earn commissions.

What is the cost of an Alice Blue affiliate?

Alice Blue affiliate program is absolutely free of cost. The partner needs to pay for the office expenses. The office expenses range from zero to 30,000 INR.

What is the Alice Blue Associates Commission?

The Alice Blue associate’s commission rates range from 30%-40%.

Can Alice Blue Agents get back-office access?

All Alice Blue agents receive back-office access and can explore all their features, like lead addition and download the reports to perform their business efficiently.

Is the Alice Blue Demat account required to become a DRA?

To be a DRA, an Alice Blue demat account is a necessity.

How can I connect with the Alice Blue Partner Desk?

If you have any queries, call the Alice Blue partner desk via 080-45490850 and 080-35215000. You can also email us at [email protected]. The executives will guide you over.


Customer ratings and reviews of Alice Blue Partner

Earn 60% Commission Now!Become a Partner